Dominica Manufacturers Association (DMA) is looking to establish e-marketing, to enable more locally manufactured products to be sold regionally and internationally. First vice president of the DMA, Severin McKenzie says this is one of the organization’s goals, following the establishment of their Buy Dominica Supercenter, located on King George V Street, Roseau, and which is home to exclusively locally manufactured products. McKenzie says “Our next step is to go e-marketing. We want Dominicans overseas to go online and chose the products that they would want and we would send it to them”.
“We are going through some challenges because you know the cost of shipping, we also have some challenges with products, the quantity that people usually asking for and it’s not usually available,” Mr McKenzie added. “In the first six months of this initiative we are taking notes of everything that is actually happening, persons who have potential, products that people are asking for, products that people can supply, peak products. We are in fact making comparisons with imported stuff so that we could advise,” McKenzie explained.
He called for continued support from local manufacturers and the private sector in pushing the sector forward as they are confident that the manufacturing sector “can go places”. “We need the assistance, we need to collaborate, we need the understanding from the parties involved, we also need the understanding of the private sector, those who import products, to understand that when Dominicans are in the manufacturing sector, they have to understand the challenges that we face and to be sympathetic to our cause as manufacturers because it is not an easy task to be in this business in the environment that we are in,” McKenzie added.
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